---
description: Avaliações detalhadas do Marketo Engage com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens as no GetApp Portugal. Compare o Marketo Engage com produtos similares.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Marketo Engage - Avaliações, preços e classificações | GetApp Portugal 2026
---

Breadcrumb: [Home](/) > [Software de Marketing de Redes Sociais](/directory/104/social-media/software) > [Marketo Engage](/software/990/marketo-lead-management)

# Marketo Engage

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> O Marketo® fornece uma plataforma completa de software de marketing para empresas de todos os tamanhos, com ferramentas para automação de marketing, gerenciamento de campanhas e relacionamento com clientes potenciais.
> 
> Verdict: Rated **4.3/5** by 710 users. Top-rated for **Probabilidade de recomendação**.

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## Quick Stats & Ratings

| Metric | Classificação | Detail |
| **Geral** | **4.3/5** | 710 Avaliações |
| Praticidade | 3.8/5 | Based on overall reviews |
| Suporte ao cliente | 3.9/5 | Based on overall reviews |
| Relação qualidade/preço | 3.8/5 | Based on overall reviews |
| Recursos | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Adobe
- **Founded**: 1982

## Commercial Context

- **Modelo de preços**:  (Teste Grátis)
- **Target Audience**: Profissional autônomo, 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+
- **Deployment & Platforms**: Nuvem, SaaS, baseado na web
- **Idiomas**: alemão, espanhol, francês, inglês, japonês, português
- **Available Countries**: Alanda, Alemanha, Andorra, Argentina, Argélia, Arábia Saudita, Austrália, Barém, Bielorrússia, Brasil, Bulgária, Bélgica, Bósnia e Herzegovina, Canadá, Catar, Chile, China, Colômbia, Comores, Congo-Brazzaville and 60 more

## Recursos

- A/B Testing
- API
- Acesso para Celular
- Acompanhamento da atividade do cliente
- Acompanhamento de atividades
- Administração de website
- Agendamento automatizado
- Agendamento de campanhas
- Agendamento de postagens
- Alertas do celular
- Alertas/notificações
- Análise de comportamentos
- Análise de dados de campanhas
- Análise de dados de conteúdo
- Análise de dados do site
- Análise de dados preditiva
- Análise de dados visual
- Análise de sentimentos
- Análise de tendências
- Análises de dados comportamentais

## Integrations (120 total)

- 123FormBuilder
- AdRoll
- Allocadia
- Azuqua
- Bedrock Data
- Box
- Brainshark
- Built.io Flow
- Bynder
- CAKE POS
- Calendly
- Call Loop
- CallRail
- Ceros
- Cirrus Insight

... and 105 more integrations

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Assistência 24/7
- Bate-papo

## Category

- [Software de Marketing de Redes Sociais](https://www.getapp.pt/directory/104/social-media/software)

## Categorias relacionadas

- [Software de Marketing de Redes Sociais](https://www.getapp.pt/directory/104/social-media/software)
- [Software de Gestão de Campanhas](https://www.getapp.pt/directory/304/campaign-management/software)
- [Ferramentas de Email Marketing](https://www.getapp.pt/directory/307/email-marketing/software)
- [Ferramentas de Automação de Marketing](https://www.getapp.pt/directory/308/marketing-automation/software)
- [Software de Gestão de Leads](https://www.getapp.pt/directory/339/lead-management/software)

## Alternativas

1. [Brevo](https://www.getapp.pt/software/91466/brevo) — 4.6/5 (3416 reviews)
2. [Mailchimp](https://www.getapp.pt/software/8268/mailchimp) — 4.5/5 (17585 reviews)
3. [ActiveCampaign](https://www.getapp.pt/software/2348/activecampaign) — 4.6/5 (2561 reviews)
4. [Constant Contact](https://www.getapp.pt/software/90578/constant-contact) — 4.3/5 (2917 reviews)
5. [EmailOctopus](https://www.getapp.pt/software/111489/emailoctopus) — 4.8/5 (655 reviews)

## Avaliações

### "Marketing strategies with great impact on our sales." — 5.0/5

> **Jared** | *3 de março de 2023* | Maquinário | Recommendation rating: 10.0/10
> 
> **Vantagens**: Marketo Engage is easy to understand software, I really like being able to devise different marketing strategies by segmentation, marketing campaigns are automated, which generates productivity and a greater increase in sales and customers. The collection of customer data is very effective, since based on that we can devise better advertising campaigns and adapt to the needs of customers, it is a highly customizable software.
> 
> **Desvantagens**: The price is a drawback for small businesses, but it is the best software to improve marketing strategies in the short term. For large companies, price is not an issue. Marketo Engage capabilities positively increase sales and customers.
> 
> Marketo Engage has allowed us to automate the different advertising campaigns focusing on the different needs of our clients, we have improved the acquisition of new clients and increased sales, we have been using it for 3 years and we have intensified the positive results with great automation in marketing campaigns.

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### "Email marketing with a wide array of versatile features." — 5.0/5

> **Jose Manuel** | *7 de dezembro de 2023* | Publicidade e marketing | Recommendation rating: 9.0/10
> 
> **Vantagens**: Marketo Engage serves as a robust asset in your email marketing arsenal, offering a wide array of versatile features.
> 
> **Desvantagens**: Marketo Engage serves as a robust asset in your email marketing arsenal, offering a wide array of versatile features.
> 
> When it came to selecting an email marketing platform, I was seeking more extensive options than what Mailchimp provided. A colleague of mine recommended Marketo Engage due to its expansive feature set and capabilities. He was right.

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### "Marketo Engage for Online Education Marketing" — 3.0/5

> **Avaliador Verificado** | *9 de novembro de 2022* | Gestão da educação | Recommendation rating: 6.0/10
> 
> **Vantagens**: The ability to control specific Al details and changes within campaigns that guides lead pipeline and advertising behavior.
> 
> **Desvantagens**: Powerful analytics tools - leaves much to be desired. Also, must landing page template building capabilities for a marketer may require someone with at least a moderate understanding of HTML.
> 
> Overall, it provides our marketing team with options to move their leads through the enrollment funnel, but, I wouldn’t recommend to a team with limited coding experience.  Customer support can be hit or Miss with copy and past article responses that may not answer your question, but working directly with your CSM when a case is submitted provides for faster resolution.

-----

### "Marketo powers our entire marketing team" — 4.0/5

> **Whitney** | *13 de janeiro de 2023* | Software | Recommendation rating: 8.0/10
> 
> **Vantagens**: It's incredibly robust, so you're able to manage the entiretly of your marketing campaigns within Marketo: audience creation, lead scoring, emails, landing pages, content management, automation and sync to salesforce. Bizible ensures everything a prospect or customer does is tracked in Salesforce so we understand the impact marketing has on revenue.
> 
> **Desvantagens**: It's clunky because it's legacy. It's not an easy tool to navigate or manage. It requires coding to build landing pages and their templates aren't great (pro-tip: use Unbounce and connect to Marketo). Because Marketo is so robust, when you build automation and audiences and campaigns, you can get overwhelmed and lost.
> 
> Marketo is the platform that powers our entire marketing campaigns and performance. It allows us to understand the impact marketing is having on overall bottom line.

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### "Marketo is the Gold Standard of Marketing CRMs in the marketplace\!\!" — 5.0/5

> **Ed** | *5 de maio de 2022* | Publicidade e marketing | Recommendation rating: 10.0/10
> 
> **Vantagens**: I love the deep native integration with Salesforce that allows us to sync data and both company and contact records to communicate through marketing and sync up with our account based marketing campaigns and enabling sales to follow up at the exact right time based on lead scoring and actions take by prospect when consuming our content we deliver in the form of email opens, email clicks and % video views with the amazing integration with Wistia.  The Strategies you can deploy are only limited by your creativity as a marketer and sales architect and revenue officer at your company and I absolutely love Marketo\!\!
> 
> **Desvantagens**: The platform is very robust and takes learning and using it and clearly understand best practices through executional experience running campaigns and this takes an investment of time and it's absolutely worth it and the return on that time investment is the most important revenue driver in our company when combining the power of your sales reps and your sales enablement tool in your tech stack\!\!
> 
> My experience with Marketo has been amazing from the sales rep, our implementation specialist, support department and our CSM went over and beyond to make sure we were getting the most value out of the platform.

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## Links

- [View on GetApp](https://www.getapp.pt/software/990/marketo-lead-management)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/990/marketo-lead-management> |
| de-AT | <https://www.getapp.at/software/990/marketo-lead-management> |
| en | <https://www.getapp.com/marketing-software/a/marketo-lead-management/> |
| en-AE | <https://www.getapp.ae/software/990/marketo-lead-management> |
| en-AU | <https://www.getapp.com.au/software/990/marketo-lead-management> |
| en-CA | <https://www.getapp.ca/software/990/marketo-lead-management> |
| en-GB | <https://www.getapp.co.uk/software/990/marketo-lead-management> |
| en-IE | <https://www.getapp.ie/software/990/marketo-lead-management> |
| en-NZ | <https://www.getapp.co.nz/software/990/marketo-lead-management> |
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| es-CL | <https://www.getapp.cl/software/990/marketo-lead-management> |
| es-CO | <https://www.getapp.com.co/software/990/marketo-lead-management> |
| es-MX | <https://www.getapp.com.mx/software/990/marketo-lead-management> |
| fr | <https://www.getapp.fr/software/990/marketo-lead-management> |
| fr-BE | <https://fr.getapp.be/software/990/marketo-lead-management> |
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| nl | <https://www.getapp.nl/software/990/marketo-lead-management> |
| nl-BE | <https://www.getapp.be/software/990/marketo-lead-management> |
| pt | <https://www.getapp.com.br/software/990/marketo-lead-management> |
| pt-PT | <https://www.getapp.pt/software/990/marketo-lead-management> |

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