SharpSpring from Constant Contact

In order to make the most of Marketing Automation, SharpSpring offers a complete set of tools and resources. It's simple to use and can track visits from all of your different marketing initiatives. Once you've gone through the training, the tools are simple to use and can be customized to fit your company's needs. Making it easier to alter your marketing strategy and get a better return on investment (ROI).

The email editor might be a touch clumsy and formatting prose and layouts can be problematic. The email previewer might be problematic. Visual processes may be laborious to make

SharpSpring has features to create marketing operations and track those campaigns either manually or automatically. Considering I can tie all the potential avenues of a campaign into one spot and see how users interact with is a great win. At a glance, it is essential to read the data and make the right decisions; SharpSpring brings all the data to one platform. It makes work more enjoyable that we can create a single campaign with a list of contacts, email templates, unique forms, dynamic pages, trackable media, automation, and analytics in one spot. Not to mention, once we create this base campaign and all its numerous pieces, I can then quickly use all the parts as a template to do another or a third, and so on. Making it very efficient over time. SharpSpring has a lot of features, but I am thrilled with our CRM, email marketing, ads, funnels, all in one location. All this and the support team have been top-notch every step of the way. I also like to learn myself, which they provide via courses, updated videos, and documents that my team and I can reference.

Interface and design consistency are my two significant cons for this platform. Like most, once you know the platform and its interface, you can be very successful. No difference here except that the design process between creating emails, pages, and forms all have their unique process. I believe it would improve user efficiency if the page and email creator, for instance, had a standard procedure and the same layout of tools. The platform has a lot of features with more coming, so you have to know where all the pieces are between the settings, marketing, and sales menu layout.

Everything! It does everything we could ever as a CRM to do. I love how everything is customizable to what fits my company's needs.

I would make some changes to the reporting tools and creation of emails.