---
description: Avaliações detalhadas do Klaviyo com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens as no GetApp Portugal. Compare o Klaviyo com produtos similares.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Klaviyo - Avaliações, preços e classificações | GetApp Portugal 2026
---

Breadcrumb: [Home](/) > [Ferramentas de Email Marketing](/directory/307/email-marketing/software) > [Klaviyo](/software/105931/klaviyo)

# Klaviyo

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> Mais de 15.000 marcas inovadoras escolhem o Klaviyo para crescer mais rapidamente e criar experiências incríveis para os clientes em seus canais de marketing próprios.
> 
> Verdict: Rated **4.6/5** by 539 users. Top-rated for **Probabilidade de recomendação**.

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## Quick Stats & Ratings

| Metric | Classificação | Detail |
| **Geral** | **4.6/5** | 539 Avaliações |
| Praticidade | 4.5/5 | Based on overall reviews |
| Suporte ao cliente | 4.3/5 | Based on overall reviews |
| Relação qualidade/preço | 4.3/5 | Based on overall reviews |
| Recursos | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Klaviyo
- **Location**: Boston, EUA
- **Founded**: 2012

## Commercial Context

- **Preço inicial**: 20,00 US$
- **Modelo de preços**:  (Free version available) (Teste Grátis)
- **Target Audience**: Profissional autônomo, 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+
- **Deployment & Platforms**: Nuvem, SaaS, baseado na web
- **Idiomas**: alemão, coreano, espanhol, francês, inglês, italiano, neerlandês, polaco, português, sueco
- **Available Countries**: Afeganistão, Alemanha, Anguila, Antígua e Barbuda, Argentina, Arménia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Baamas, Bangladeche, Barbados, Barém, Belize, Bermudas, Bolívia, Brasil, Brunei, Butão and 98 more

## Recursos

- A/B Testing
- AI Copilot
- API
- Acompanhamento da atividade do cliente
- Acompanhamento de atividades
- Agendamento automatizado
- Agendamento de campanhas
- Agendamento de conteúdo
- Alertas/notificações
- Análise de comportamentos
- Análise de dados de campanhas
- Análise de dados de vendas
- Análise de dados do site
- Análise de dados preditiva
- Análise de dados visual
- Análises de dados comportamentais
- Arquivo morto e retenção
- Arrastar e soltar
- Automação de marketing
- Autoresponders

## Integrations (88 total)

- Adobe Commerce
- AfterShip
- Akamai Identity Cloud
- BigCommerce
- Boulevard
- Canva
- Chargebee
- Criteo
- DonorPerfect
- Eventbrite
- Fivetran
- Getsitecontrol
- GoFundMe Pro
- GoTab POS
- Google Ads

... and 73 more integrations

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Bate-papo

## Category

- [Ferramentas de Email Marketing](https://www.getapp.pt/directory/307/email-marketing/software)

## Categorias relacionadas

- [Ferramentas de Email Marketing](https://www.getapp.pt/directory/307/email-marketing/software)
- [Ferramentas de Automação de Marketing](https://www.getapp.pt/directory/308/marketing-automation/software)
- [Plataformas de Marketing All-in-One](https://www.getapp.pt/directory/310/online-marketing/software)
- [Software de Geração de Leads](https://www.getapp.pt/directory/1047/lead-generation/software)
- [Sistemas CRM](https://www.getapp.pt/directory/230/crm/software)

## Alternativas

1. [Brevo](https://www.getapp.pt/software/91466/brevo) — 4.6/5 (3523 reviews)
2. [Gmail](https://www.getapp.pt/software/91602/gmail) — 4.8/5 (13564 reviews)
3. [ActiveCampaign](https://www.getapp.pt/software/2348/activecampaign) — 4.6/5 (2571 reviews)
4. [Constant Contact](https://www.getapp.pt/software/90578/constant-contact) — 4.3/5 (2953 reviews)
5. [Omnisend](https://www.getapp.pt/software/112199/omnisend) — 4.7/5 (837 reviews)

## Avaliações

### "Best in Class Software but Best for Larger Companies" — 4.0/5

> **Charlotte** | *5 de agosto de 2026* | Suprimentos e equipamentos para empresas | Recommendation rating: 9.0/10
> 
> **Vantagens**: Klayvio is one of the best in class for email softwares that is a one click integration with most other complimentary software providers. Their email software is extremely easy to use.
> 
> **Desvantagens**: Compared to other email providers, Klayvio does not offer a lot of account management and support to their customers. I ended up moving to another software that provided more strategy and account management which was beneficial for our small marketing team.
> 
> Overall, I would highly recommend Klayvio to any marketing teams with established strategy and more senior teams. If you are working with more of a junior team or have minimal marketing resources, another provider that offers more in depth support could benefit you.

-----

### "Excellent Personalization, With a Pricing Model That Could Be Fairer" — 5.0/5

> **Kevin** | *14 de novembro de 2025* | Ócio, viagens e turismo | Recommendation rating: 8.0/10
> 
> **Vantagens**: Klaviyo offers incredibly strong personalization and segmentation capabilities. I can create highly targeted, agent-specific emails with dynamic content and custom properties, without running into limitations. The flow builder is powerful, flexible, and ideal for organizations that rely on data-driven automation. Integrations and data syncing work smoothly, which allows us to tailor communication to each traveller or agent effortlessly.
> 
> **Desvantagens**: The main downside is the pricing model based on total profiles, even if you’re not actively emailing those contacts. This makes list management more expensive for organizations with large inactive segments. There’s also a small learning curve due to the wide feature set, but beyond that, the platform performs extremely well.
> 
> My overall experience has been very positive. Klaviyo provides the flexibility and depth needed to run advanced, data-driven email marketing across multiple agents. The automation features, segmentation tools, and personalization options offer far more possibilities than most competitors. Aside from the profile-based pricing, the platform has been a major upgrade in capability and efficiency for our organization.

-----

### "AI helped me" — 3.0/5

> **Lataysha** | *6 de abril de 2025* | Varejistas | Recommendation rating: 2.0/10
> 
> **Vantagens**: I like the access aspect, meaning the fact that this is available for anyone to use.
> 
> **Desvantagens**: I don’t like how hard it can be to understand how to use it.
> 
> My overall experience has been difficult to where I’ve used it and gave up on understanding it. I’ve had to use AI to understand how to use it.

-----

### "It’s a solid email tool, but the pricing adds up pretty fast." — 5.0/5

> **Andy** | *3 de agosto de 2026* | Artigos esportivos | Recommendation rating: 9.0/10
> 
> **Vantagens**: We needed something that could handle our B2B and retail customer split without manual lists everywhere. The segmentation lets me separate bulk buyers from individual customers, which helps when our reps follow up on abandoned carts or push new product lines. Open rates improved about 15% once we got the timing right. Integration with our store was straightforward enough that IT didn't need to get too involved.
> 
> **Desvantagens**: Cost jumps quick once your contact list grows past 5,000. We hit that threshold faster than expected and the invoice nearly doubled. The reporting gives you plenty of data but I still export to Excel for my sales meetings because the dashboard doesn't show conversions the way I need. Phone support would be nice when campaigns break.
> 
> Does what we need for customer emails and some basic automation. For a sporting goods outfit our size it works, though I keep an eye on the monthly cost versus what we actually get back in sales. Not perfect but better than the previous platform we used. Gets the job done without requiring a dedicated marketing person to run it daily.

-----

### "Great email platform" — 5.0/5

> **Hannah** | *15 de setembro de 2025* | Editoras | Recommendation rating: 10.0/10
> 
> **Vantagens**: I think Klaviyo is great because it makes it really easy to create personalised campaigns. The automation has helped our numbers grow by double and detailed insights has been great for analytics.
> 
> **Desvantagens**: Klaviyo has become quite expensive as our list has grown, it was quite tricky to learn it straight away, compared to simpler email tools.
> 
> Overall, I’ve found Klaviyo really powerful for creating personalised, data-driven campaigns and our automations have increased yoy. It can feel a bit complex at times and the cost does go up as you grow.

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## Links

- [View on GetApp](https://www.getapp.pt/software/105931/klaviyo)

## This page is available in the following languages

| Locale | URL |
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| de-AT | <https://www.getapp.at/software/105931/klaviyo> |
| en | <https://www.getapp.com/marketing-software/a/klaviyo/> |
| en-AE | <https://www.getapp.ae/software/105931/klaviyo> |
| en-AU | <https://www.getapp.com.au/software/105931/klaviyo> |
| en-CA | <https://www.getapp.ca/software/105931/klaviyo> |
| en-GB | <https://www.getapp.co.uk/software/105931/klaviyo> |
| en-IE | <https://www.getapp.ie/software/105931/klaviyo> |
| en-NZ | <https://www.getapp.co.nz/software/105931/klaviyo> |
| en-SG | <https://www.getapp.sg/software/105931/klaviyo> |
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| es | <https://www.getapp.es/software/105931/klaviyo> |
| es-CL | <https://www.getapp.cl/software/105931/klaviyo> |
| es-CO | <https://www.getapp.com.co/software/105931/klaviyo> |
| es-MX | <https://www.getapp.com.mx/software/105931/klaviyo> |
| fr | <https://www.getapp.fr/software/105931/klaviyo> |
| fr-BE | <https://fr.getapp.be/software/105931/klaviyo> |
| fr-CA | <https://fr.getapp.ca/software/105931/klaviyo> |
| nl | <https://www.getapp.nl/software/105931/klaviyo> |
| nl-BE | <https://www.getapp.be/software/105931/klaviyo> |
| pt | <https://www.getapp.com.br/software/105931/klaviyo> |
| pt-PT | <https://www.getapp.pt/software/105931/klaviyo> |

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