emfluence Marketing Platform

Marketing automation software built by our email community.

Sobre o emfluence Marketing Platform

The emfluence Marketing Platform is an email marketing, social media management, survey tool, landing page builder, website tracking, and marketing automation platform, designed for and powered by digital marketers. The cloud-based tools aims to make the task of automating digital campaigns as easy, and as targeted, as it can be. Designed for digital marketers, by digital marketers, marketing automation with emfluence allows businesses to visually create automated marketing campaigns using a drag-and-drop editor and optional placeholder steps.

With the emfluence Marketing Platform, users can create complex email campaigns based on recipient behaviors. Use workflow decisions to organize contacts into segments based on their email views, clicks, or custom event triggered action queries. Marketers can nurture contacts depending on their actions, or inactions, and control what they see, when they see it, and how often they receive targeted emails. Workflows can be saved and reused for campaigns which require the same format but different content, and workflows can be copied to create an A/B test campaign.

The emfluence Marketing Platform is a full-scale marketing automation platform with tools to automate day-to-day tasks, including social media scheduling, automated emails, campaign reporting, landing page creation, surveys, web forms, and more. The marketing calendar allows users to plan and view all upcoming email and social media marketing campaigns in one place, and the drag and drop functionality facilitates the easy addition or editing of scheduled posts.

Principais benefícios do emfluence Marketing Platform

  • Create interactive and completely customized landing pages by choosing from one of emfluence’s pre-built templates and add landing pages to campaigns to see results across multiple channels.

  • Use emfluence’s form builder to create online forms for gathering leads, registrations, and email subscribers. Survey and feedback forms can also be created to gain insight into the customer experience.

  • Automate marketing campaigns using the visual workflow editor and calendar tools which allow users to drag and drop elements in order to schedule campaign tasks. Users can also set up actions to automatically occur based on user behavior, or non-action.

  • Create modals and lightboxes to capture potential leads before they leave the page. Lightboxes can be customized to display different targeted content and appear based on pre-defined parameters.

  • Generate reports and analytics to measure the performance of email marketing, social media posts, campaigns, and more, and schedule reports to be delivered via email at regular intervals.

  • Dispositivos

    Porte da empresa

    P M G

    Mercados

    Canadá, Estados Unidos

    Idiomas

    inglês

    Imagens

    The drag and drop email builder adds new layouts, pre-built content blocks, or email components, all with built-in brand colors and responsive template design
    Before hitting send, preview emails across dozens of inboxes and check for potential deliverability issues in preflight mode
    The dynamic list builder helps users generate static or dynamic marketing lists based on group membership, fields, actions, and more
    Create complex, multi-touch email campaigns using the drag and drop workflow builder
    Schedule, track, and tag social media posts to digital campaigns using the drag and drop marketing calendar
    Add surveys to marketing campaigns using the survey builder, or use alternate endings to gather client feedback and ask for reviews
    Ver mais 7
    emfluence Marketing Platform - Vídeo Captura de tela do emfluence Marketing Platform: The drag and drop email builder adds new layouts, pre-built content blocks, or email components, all with built-in brand colors and responsive template design Captura de tela do emfluence Marketing Platform: Before hitting send, preview emails across dozens of inboxes and check for potential deliverability issues in preflight mode Captura de tela do emfluence Marketing Platform: The dynamic list builder helps users generate static or dynamic marketing lists based on group membership, fields, actions, and more Captura de tela do emfluence Marketing Platform: Create complex, multi-touch email campaigns using the drag and drop workflow builder Captura de tela do emfluence Marketing Platform: Schedule, track, and tag social media posts to digital campaigns using the drag and drop marketing calendar Captura de tela do emfluence Marketing Platform: Add surveys to marketing campaigns using the survey builder, or use alternate endings to gather client feedback and ask for reviews

    Recursos

    Total de recursos do emfluence Marketing Platform: 155

    • API
    • Acesso para Celular
    • Acompanhamento da atividade do cliente
    • Acompanhamento de atividades
    • Administração da distribuição
    • Agendamento automatizado
    • Agendamento de campanhas
    • Agendamento de postagens
    • Alertas/notificações
    • Análise de dados da participação
    • Análise de dados de campanhas
    • Análise de dados de vendas
    • Análise de dados do site
    • Análise de dados em tempo real
    • Análise de dados visual
    • Análise de dados/Rastreamento do ROI
    • Arquivo morto e retenção
    • Arrastar e soltar
    • Atualização em tempo real
    • Autenticação
    • Automatização de vendas
    • Automação de documentos
    • Automação de marketing
    • Ações ativadas por eventos
    • Banco de dados de cancelamento de assinatura
    • Banco de dados de contatos
    • Banco de dados do cliente
    • Biblioteca de conteúdo
    • Biblioteca de imagens
    • Bloqueador de spams
    • CRM
    • CTAs personalizáveis
    • Calendário de marketing
    • Campanhas gota a gota
    • Campos personalizáveis
    • Captura de leads
    • Categorização/Agrupamento
    • Cenários hipotéticos
    • Comparações em tempo real
    • Comunicação multicanal
    • Conectores de dados
    • Conformidade com CAN SPAM
    • Contas de clientes
    • Conteúdo dinâmico
    • Conteúdo interativo
    • Dados demográficos
    • Dados em tempo real
    • Definição de perfil de dados
    • Desenvolvimento personalizado
    • Distribuição de e-mails
    • Distribuição de leads
    • Distribuição de multicanal
    • Editor de WYSIWYG
    • Editor de rich text
    • Edição de imagens
    • Ferramentas de colaboração
    • Ferramentas de prospecção
    • Filtragem por palavras chave
    • Fluxo de trabalho configurável
    • Formulários na Internet
    • Formulários personalizáveis
    • Função de pré-visualização
    • Fusão de mala direta
    • Geolocalização
    • Geração de leads
    • Gerenciamento de SEO
    • Gerenciamento de contatos
    • Gerenciamento de e-mails
    • Gerenciamento de multicanal
    • Gestão da base de conhecimento
    • Gestão de assinaturas
    • Gestão de avaliações
    • Gestão de calendários
    • Gestão de campanhas
    • Gestão de canais
    • Gestão de comércio eletrônico
    • Gestão de conteúdo
    • Gestão de formulários
    • Gestão de inscrições
    • Gestão de leads
    • Gestão de mala direta
    • Gestão de modelos
    • Gestão de múltiplas contas
    • Gestão de pedidos
    • Gestão de promoções
    • Gestão de recursos
    • Gestão de visitantes
    • Gestão do design
    • Gestão do fluxo de trabalho
    • Gestão do pipeline
    • Imagem de marca personalizável
    • Importação/exportação de dados
    • Indicadores de desempenho
    • Integração de redes sociais
    • Integração de site
    • Integrações de terceiros
    • Lead Nurturing
    • Lógica condicional
    • Mapeamento de dados
    • Marcação
    • Marketing de multicanal
    • Marketing de pesquisa
    • Marketing por e-mail
    • Marketing social
    • Modelos de e-mails
    • Modelos personalizáveis
    • Monitoramento
    • Monitoramento das redes sociais
    • Monitoramento em tempo real
    • Múltiplas campanhas
    • Múltiplas contas de usuário
    • Múltiplas fontes de dados
    • Múltiplos projetos
    • Notificações em tempo real
    • Painel de atividades
    • Pedidos de vendas
    • Perfis de clientes
    • Permissões por função
    • Personalização
    • Personalização de URL
    • Pesquisa e filtro
    • Pesquisas de pulso
    • Planejamento de campanhas
    • Processamento de pedidos
    • Programa de fidelidade
    • Promoção social
    • Publicação automática
    • Páginas de início/formulários web
    • Qualificação de leads
    • Questionários e feedback
    • Ramificação de perguntas
    • Rastreamento de cliques
    • Rastreamento de conversão
    • Rastreamento de e-mails
    • Rastreamento de entrega
    • Rastreamento de interações
    • Rastreamento de visitantes
    • Rastreamento de visitantes do site
    • Relatórios agendados/automatizados
    • Relatórios de tráfego da Internet
    • Relatórios e análise de dados
    • Relatórios e estatística
    • Relatórios em tempo real
    • Relatórios personalizáveis
    • Respondedores automáticos
    • Segmentação
    • Segmentação de campanhas
    • Segmentação de clientes
    • Segmentação geográfica
    • Seguimento/Análise de uso
    • Segurança de SSL
    • Sincronização de dados
    • Testes A/B
    • Testes multivariados
    • XML/RSS

    Alternativas

    Mailchimp

    4,5
    #1 alternativa ao emfluence Marketing Platform
    MailChimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with...

    Zoho CRM

    4,2
    #2 alternativa ao emfluence Marketing Platform
    O Zoho CRM é um software de CRM baseado na nuvem que ajuda empresas de todos os tamanhos a fechar negócios de maneira...

    Synerise

    5
    #3 alternativa ao emfluence Marketing Platform
    Synerise is an AI Growth Ecosystem for B2C & B2B that provides 360 Customer view and cutting-edge personalization.

    Marketing 360

    4,7
    #4 alternativa ao emfluence Marketing Platform
    Marketing 360 is trusted by over 20,000 small businesses. Business owners use our business growth platform because the...

    Avaliações

    Classificação geral

    4,7 /5
    (44)
    Relação qualidade/preço
    4,7/5
    Recursos
    4,4/5
    Praticidade
    4,5/5
    Suporte ao cliente
    4,9/5

    Já tem o emfluence Marketing Platform?

    Ajude os compradores de software! As avaliações de programas ajudam outras pessoas a tomarem melhores decisões.

    Escreva uma avaliação!
    Exibindo 5 avaliações de 44
    Sara T.
    Classificação geral
    • Usado Diariamente durante Mais de dois anos
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente

    emfluence is the most underrated marketing platform out there

    Avaliado em 09/02/2018

    Vantagens

    Every feature and update is driven by a combination of customer feedback/requests and smart integrations with tools like Litmus and Yext. I personally know the development team behind this tool and they think of everything, down to the smallest detail, when building and expanding the tool set. I left emfluence a little over a year ago to move into an agency strategy role, but I've used the emfluence Platform at my current agency since that time, and I continue to compare all other ESPs and MAPs to emfluence for breadth of features and ease of use.

    As an agency, I love being able to generate PDF reports with thorough and nicely formatted charts and graphs of really relevant campaign metrics. It makes monthly and ad hoc reporting to my clients extremely easy. And being able to manage email, customer journey automations, lead scoring, forms, surveys, and social media, all from ONE place is such a time saver.

    Composing emails and creating custom email templates in emfluence is great. It's simple enough for a beginner or a non-coder who wants a really easy WYSIWYG editor, but has options for customizing html and CSS for those more advanced email coders.

    Desvantagens

    I wish the system had more website tracking integrations for on-site behavior retargeting, but they announced that this feature is coming out soon at the last User Conference, so I'm excited to see what that tool looks like!

    Avaliador Verificado
    Classificação geral
    • Porte da empresa: 11-50 funcionários
    • Usado Diariamente durante Mais de dois anos
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente

    I use the platform daily and it is such an easy tool that helps with our marketing needs.

    Avaliado em 27/07/2018

    Vantagens

    This platform is easy to use. I like the recent updates to the email section that makes it a lot easier to move sections of copy around within an email. Emfluence cares about what the users want and implement changes according to what the clients want. Customer service is amazing. I always hear back within 24 hours and usually it's within the hour. I've been to their office many times and know a lot of the staff. They have a great team who care about even the small nonprofit organizations. The social media section of the platform allows us to schedule posts months in advance freeing up our staff during the busy times of the year. The campaign section allows us to quickly assemble data to share with our sponsors when we need to give them a year-end report. I like the website popup component in the pages/modules section. We change that up constantly.

    Their seminars are well worth the money. Always top speakers with cutting edge information. Their platform certification seminars are intense but very informative.

    Desvantagens

    The least thing I like about the platform is more about our usage. We have not taken the time set up an email campaign to send emails to people in a series. We are still trying to figure out how to incorporate that into our needs.

    Avaliador Verificado
    Classificação geral
    • Setor: Seguros
    • Porte da empresa: 201-500 funcionários
    • Usado Diariamente durante 1 a 5 meses
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 6.0 /10

    Great Functionality But Lacking in UI/UX

    Avaliado em 04/02/2021

    My experience has mostly been with email campaigns and managing customer contacts.

    My experience has mostly been with email campaigns and managing customer contacts.

    Vantagens

    I liked how easy it was to access emails, make copies, and track analytics. There are so many different metrics rolled into one program and it makes it easy to connect your campaigns and assess progress.

    Desvantagens

    The user experience is a little lacking. Their email builder is wonderful but to build templates and edit content blocks you really need someone with coding experience to get the design where it needs to be

    Kent S.
    Classificação geral
    • Setor: Transporte rodoviário e ferroviário
    • Porte da empresa: 501-1.000 funcionários
    • Usado Diariamente durante Mais de dois anos
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 10.0 /10

    Solved unique problems for our company

    Avaliado em 03/12/2018

    They are exceptional in the email marketing space and have been a major problem for our company. We...

    They are exceptional in the email marketing space and have been a major problem for our company. We generate business at a higher level thanks to emfluence.

    Vantagens

    emfluence allowed us to solve email marketing problems with technical constraints that few were willing to help us tackle. Our ability to share and organize data is restricted, and emfluence came up with a custom solution for us to be able to send emails consistently. They provide excellent customer service, education and make it easy for to build campaigns in a restricted environment.

    Desvantagens

    I have no qualms with this platform. They've made my life so much easier with the solutions they provided that I can't complain in the slightest.

    Kristen M.
    Classificação geral
    • Setor: Indústria farmacêutica
    • Porte da empresa: 501-1.000 funcionários
    • Usado Diariamente durante Mais de dois anos
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 9.0 /10

    Frequent Email and Survey User

    Avaliado em 03/12/2018

    Vantagens

    Overall it is a very easy user interface to use. Most things are intuitive and questions can be answered on their own. If you do have a question, Emfluence has excellent customer service that answers questions very quickly.

    They also developed better logic for their survey builder that has been very helpful for us. It now gives us the ability to create skip logic and different user journeys.

    Desvantagens

    While the User Interface is easy to use, it has its quirks where it is very particular about how you set-up templates in order for it to work across all platforms.

    Exibindo 5 avaliações de 44 Leia todas as avaliações

    Perguntas frequentes sobre o emfluence Marketing Platform

    Abaixo estão algumas perguntas frequentes sobre o emfluence Marketing Platform.

    O emfluence Marketing Platform oferece os seguintes planos de pagamento:

    • A partir de:
    • Modelo de preços: Assinatura
    • Teste Grátis: Não disponível

    Não temos informações sobre os recursos do emfluence Marketing Platform.

    Os clientes habituais do emfluence Marketing Platform são:

    51-200, 201-500, 501-1.000, 1.001+

    O emfluence Marketing Platform está nos seguintes idiomas:

    inglês

    O emfluence Marketing Platform é compatível com os seguintes dispositivos:

    O emfluence Marketing Platform se integra com os seguintes aplicativos:

    Email on Acid, Facebook, Google Analytics, LinkedIn for Business, Salesforce Sales Cloud, TapClicks, Twitter, WordPress, Yext, Zapier

    O emfluence Marketing Platform oferece as seguintes opções de suporte:

    Email/Help Desk, Suporte por telefone, Bate-papo

    Categorias relacionadas

    Veja todas as categorias de software encontradas para emfluence Marketing Platform.