--- description: Avaliações detalhadas do AppsFlyer com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens as no GetApp Portugal. Compare o AppsFlyer com produtos similares. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: AppsFlyer - Avaliações, preços e classificações | GetApp Portugal 2026 --- Breadcrumb: [Home](/) > [Software de Mobile Marketing](/directory/309/mobile-marketing/software) > [AppsFlyer](/software/119911/appsflyer) # AppsFlyer Canonical: https://www.getapp.pt/software/119911/appsflyer Page: 1 / 7\ Seguinte: [Next page](https://www.getapp.pt/software/119911/appsflyer?page=2) > O AppsFlyer é uma plataforma de análise de marketing e atribuição móvel baseada na nuvem, que auxilia profissionais de marketing de aplicativos na gestão de campanhas e no acompanhamento de conversões. Entre os principais recursos estão mapeamento da jornada do cliente, modelagem de atribuição, segmentação de público, métricas de redes sociais e acompanhamento de retenção. > > Verdict: Rated **4.5/5** by 138 users. Top-rated for **Probabilidade de recomendação**. ----- ## Quick Stats & Ratings | Metric | Classificação | Detail | | **Geral** | **4.5/5** | 138 Avaliações | | Praticidade | 4.5/5 | Based on overall reviews | | Suporte ao cliente | 4.3/5 | Based on overall reviews | | Relação qualidade/preço | 4.3/5 | Based on overall reviews | | Recursos | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: AppsFlyer - **Location**: San Francisco, EUA - **Founded**: 2011 ## Commercial Context - **Preço inicial**: 0,00 US$ - **Modelo de preços**: (Free version available) (Teste Grátis) - **Target Audience**: 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+ - **Deployment & Platforms**: Nuvem, SaaS, baseado na web - **Idiomas**: alemão, chinês, chinês tradicional, coreano, espanhol, francês, inglês, japonês, português, russo - **Available Countries**: Alemanha, Argentina, Austrália, Brasil, Bélgica, Canadá, Chile, China, Chéquia, Colômbia, Coreia do Sul, Dinamarca, Emirados Árabes Unidos, Eslovénia, Espanha, Estados Unidos, Filipinas, Finlândia, França, Gibraltar and 21 more ## Recursos - A/B Testing - API - Alertas da conta - Análise de dados de campanhas - Análise de dados do site - Análise de dados preditiva - Análise por coorte - Armazenamento de dados seguros - Atribuição de múltitoque - Atribuição entre canais - Bloqueio de IP - Coleta de dados de multicanal - Controle da receita - Detecção de fraude - Gestão de canais - Gestão de conformidade - Gestão de experiência do cliente - Importação/exportação de dados - Indicadores de desempenho - Integração de redes sociais ## Integrations (9 total) - Adobe Campaign - Criteo - Google Ads - Meta for Business - Mixpanel - Snapchat for Business - TikTok - Twitter/X - ironSource ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Assistência 24/7 - Bate-papo ## Category - [Software de Mobile Marketing](https://www.getapp.pt/directory/309/mobile-marketing/software) ## Categorias relacionadas - [Software de Mobile Marketing](https://www.getapp.pt/directory/309/mobile-marketing/software) - [Ferramentas de Análise de Marketing](https://www.getapp.pt/directory/602/marketing-analytics/software) - [Software de Análises para Celular](https://www.getapp.pt/directory/1041/mobile-analytics/software) - [Software de Modelos de Atribuição](https://www.getapp.pt/directory/1317/marketing-attribution/software) - [Software de Proteção Contra Cliques Fraudulentos](https://www.getapp.pt/directory/1421/click-fraud/software) ## Alternativas 1. [CTM](https://www.getapp.pt/software/127363/call-tracking-software) — 4.7/5 (159 reviews) 2. [Marketo Engage](https://www.getapp.pt/software/990/marketo-lead-management) — 4.3/5 (716 reviews) 3. [Adobe Analytics](https://www.getapp.pt/software/114094/adobe-analytics) — 4.5/5 (237 reviews) 4. [Dreamdata](https://www.getapp.pt/software/131879/dreamdata-io) — 4.8/5 (55 reviews) 5. [Jira](https://www.getapp.pt/software/9953/jira) — 4.4/5 (15498 reviews) ## Avaliações ### "A must have platform for marketer who wants to track and optimize campaign on multiple marketing channels" — 5.0/5 > **Suandi Pratama** | *26 de julho de 2024* | Publicidade e marketing | Recommendation rating: 10.0/10 > > **Vantagens**: UI is intuitive and easy to use, comprehensively shows which channels and campaigns perform well, helps to prevent and identify fraud, seamless integration with publishers, amazing customer support. > > **Desvantagens**: Some features need to be purchased separately as an add-on (e.g. Protect360) - which on many competitors are provided for free. ----- ### "Very trustworthy" — 5.0/5 > **Alex** | *5 de janeiro de 2026* | Jogos de computador | Recommendation rating: 10.0/10 > > **Vantagens**: It is our single source of truth for marketing mobile games, we trust the numbers and it has all the features that we require to make real time marketing decisions. > > **Desvantagens**: AppsFlyer is a great tool, but it is a bit more expensive than some of the competitors. But it is consider the gold standard. > > I have used AppsFlyer for 8 years, it is a great product that has all the features required and I trust AppsFlyer's numbers. It is our source of truth for marketing mobile games. ----- ### "Pricing Model extremely opaque" — 3.0/5 > **Alfonso** | *1 de fevereiro de 2020* | Software | Recommendation rating: 3.0/10 > > **Vantagens**: You cannot get the pricing model for this software > > **Desvantagens**: This software should be great at what it does, but so many features are hidden in order to get you to contact there sales so a price can be negotiated. It'd be great if they could have transparent pricing. > > Very opaque and cannot do anything by yourself easily. ----- ### "Great and reliable attribution tool" — 4.0/5 > **Avner** | *19 de maio de 2022* | Varejistas | Recommendation rating: 9.0/10 > > **Vantagens**: If you take the tools existing today, Appsflyer win in most of the parameters The tracking and integration level are good. Link creation and UX is easy to understand and work with. > > **Desvantagens**: Xpend and data locker are in reading the payment highly and making it less worth if you need more data then the aggregated one. ----- ### "Most complete MMP solution in the app market" — 4.0/5 > **Rafael** | *3 de agosto de 2024* | Publicidade e marketing | Recommendation rating: 9.0/10 > > **Vantagens**: Besides all data analysis capabilities, the integration for partners is something crucial, since it permits us to receive online data from all our clients directly to our platform, where we make decisions, optimizations, and much more. > > **Desvantagens**: Some kind of reports and data are not shared with partners (such as integrated adnetworks or agency), which causes the advertiser to share important data apart from the platform. > > Appsflyer is one of the most complete MMP, with a wide range of features and sub-products that all mobile app need (or will need some time). With the conversion tracking capabilities comes a suite of reports and data ready to be analyzed to make decisions. On the fraud protection side, they have P360, with many scenarios for blocking and alerting. ----- Page: 1 / 7\ Seguinte: [Next page](https://www.getapp.pt/software/119911/appsflyer?page=2) ## Links - [View on GetApp](https://www.getapp.pt/software/119911/appsflyer) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data