--- description: Avaliações detalhadas do AppsFlyer com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens as no GetApp Portugal. Compare o AppsFlyer com produtos similares. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: AppsFlyer - Avaliações, preços e classificações | GetApp Portugal 2026 --- Breadcrumb: [Home](/) > [Software de Mobile Marketing](/directory/309/mobile-marketing/software) > [AppsFlyer](/software/119911/appsflyer) # AppsFlyer Canonical: https://www.getapp.pt/software/119911/appsflyer Page: 1 / 7\ Seguinte: [Next page](https://www.getapp.pt/software/119911/appsflyer?page=2) > O AppsFlyer é uma plataforma de análise de marketing e atribuição móvel baseada na nuvem, que auxilia profissionais de marketing de aplicativos na gestão de campanhas e no acompanhamento de conversões. Entre os principais recursos estão mapeamento da jornada do cliente, modelagem de atribuição, segmentação de público, métricas de redes sociais e acompanhamento de retenção. > > Verdict: Rated **4.5/5** by 138 users. Top-rated for **Probabilidade de recomendação**. ----- ## Quick Stats & Ratings | Metric | Classificação | Detail | | **Geral** | **4.5/5** | 138 Avaliações | | Praticidade | 4.5/5 | Based on overall reviews | | Suporte ao cliente | 4.3/5 | Based on overall reviews | | Relação qualidade/preço | 4.3/5 | Based on overall reviews | | Recursos | 4.4/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: AppsFlyer - **Location**: San Francisco, EUA - **Founded**: 2011 ## Commercial Context - **Preço inicial**: 0,00 US$ - **Modelo de preços**: (Free version available) (Teste Grátis) - **Target Audience**: 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+ - **Deployment & Platforms**: Nuvem, SaaS, baseado na web - **Idiomas**: chinês tradicional, coreano, espanhol, francês, inglês, japonês, português, russo - **Available Countries**: Alemanha, Argentina, Austrália, Brasil, Bélgica, Canadá, Chile, China, Chéquia, Colômbia, Coreia do Sul, Dinamarca, Emirados Árabes Unidos, Eslovénia, Espanha, Estados Unidos, Filipinas, Finlândia, França, Gibraltar and 21 more ## Recursos - A/B Testing - API - Alertas da conta - Análise de dados de campanhas - Análise de dados do site - Análise de dados preditiva - Análise por coorte - Atribuição de múltitoque - Atribuição entre canais - Bloqueio de IP - Coleta de dados de multicanal - Controle da receita - Detecção de fraude - Gestão de canais - Gestão de conformidade - Gestão de experiência do cliente - Importação/exportação de dados - Indicadores de desempenho - Integração de redes sociais - Mapeamento da trajetória do cliente ## Integrations (9 total) - Adobe Campaign - Criteo - Google Ads - Meta for Business - Mixpanel - Snapchat for Business - TikTok - Twitter/X - ironSource ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Suporte por telefone - Assistência 24/7 - Bate-papo ## Category - [Software de Mobile Marketing](https://www.getapp.pt/directory/309/mobile-marketing/software) ## Categorias relacionadas - [Software de Mobile Marketing](https://www.getapp.pt/directory/309/mobile-marketing/software) - [Ferramentas de Análise de Marketing](https://www.getapp.pt/directory/602/marketing-analytics/software) - [Software de Análises para Celular](https://www.getapp.pt/directory/1041/mobile-analytics/software) - [Software de Modelos de Atribuição](https://www.getapp.pt/directory/1317/marketing-attribution/software) - [Software de Proteção Contra Cliques Fraudulentos](https://www.getapp.pt/directory/1421/click-fraud/software) ## Alternativas 1. 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[Similarweb](https://www.getapp.pt/software/100382/similarweb-pro) — 4.6/5 (261 reviews) ## Avaliações ### "Appsflyer: the backbone of marketing strategies" — 5.0/5 > **Rishabh** | *28 de julho de 2024* | Serviços e tecnologia da informação | Recommendation rating: 9.0/10 > > **Vantagens**: The User Interface is so easy to understand and very smooth, you can be logging in for the very first time to appsflyer but you'd still feel like you know most of the things about the portal, loved how easy to use it was\! > > **Desvantagens**: The marketing analytics sometimes take more than 24 hours to be reflected in the campaign level, that's the only slight weak point that one can consider\! ----- ### "First time using an MMP, exceptional platform" — 5.0/5 > **Michael** | *12 de junho de 2024* | Publicidade e marketing | Recommendation rating: 10.0/10 > > **Vantagens**: - Industry trusted - Great functionality - Reliable \& Consistent - Value for money - Fantastic customer support - Learning and certification > > **Desvantagens**: Difficult to fault it so far. It was a bit confusing at the start but our rep gave me a fantastic onboarding and there's tonnes of education and training on the Appsflyer site. I proactively asked for onboarding training but maybe add some more tips or links to docs during the onboarding process? > > We seriously couldn't be happier with our Appsflyer experience. ----- ### "Pricing Model extremely opaque" — 3.0/5 > **Alfonso** | *1 de fevereiro de 2020* | Software | Recommendation rating: 3.0/10 > > **Vantagens**: You cannot get the pricing model for this software > > **Desvantagens**: This software should be great at what it does, but so many features are hidden in order to get you to contact there sales so a price can be negotiated. It'd be great if they could have transparent pricing. > > Very opaque and cannot do anything by yourself easily. ----- ### "Must have tool for advertising enthusiasts" — 5.0/5 > **Rajat** | *29 de julho de 2024* | Publicidade e marketing | Recommendation rating: 10.0/10 > > **Vantagens**: Its ease of use makes it a great product. Also various features like campaign dashboard, P360 dashboard, raw data access, API integrations makes it the most useful product amongst all advertising products. > > **Desvantagens**: Customer support could have been better. Recently due to AppsFLyer's handshare feature, we faced extreme click filtering where our click were not being recorded on AppsFlyer. We tried contacting AppsFlyer team but it was not an expected support. > > Very good experience. Most of my campaigns are integrated on AppsFLyer so I use it everyday for almost 10 hours a day. I am very much happy with AppsFlyer. ----- ### "Review appsflyer from an user acquisition specialist in gaming industry" — 4.0/5 > **Chi** | *25 de julho de 2024* | Jogos de computador | Recommendation rating: 8.0/10 > > **Vantagens**: - Clear UI: i can easily see and analyze data that important to our campaign performance. therefore, if i want to load a huge amount of data, appsflyer tend to be slower and start lagging. But overall, Appsflyer has a good UI design for user. - Have useful metrics for marketer, very good at combining game data, simple setup: as a marketer who doesn't know and also doesn't want to work with difficult data setup, appsflyer helps me a lot in data pull setup as I only need some simple steps (which already have guide on appsflyer website). Basic marketing metrics are pretty clear and useful, i don't have to create new custom metrics. - Responsive and helpful assistant: our assisant, mrs \[sensitive content hidden\] is very helpful and informative. She helps us a lot on the journey of using Appsflyer as a MMP > > **Desvantagens**: - Hard to custom report: actually, I'm a person who very into create graph with every single metrics. Therefore, Appsflyer doesn't allow me to create graph with some metrics that i want, for example D0 ROAS, D1,2,3 retention rate. - Can't check revenue source > > Overall, i love to use Appsflyer. I just want Appsflyer considering my review and upgrade the custom report, allow me to do more than now (even with color, type of graph, type of line,...) ----- Page: 1 / 7\ Seguinte: [Next page](https://www.getapp.pt/software/119911/appsflyer?page=2) ## Links - [View on GetApp](https://www.getapp.pt/software/119911/appsflyer) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data