Sobre o Emma

Emma's powerful digital marketing platform makes it easy for teams of all sizes to create beautifully designed email campaigns that drive results. Identify who to target, automate your marketing programs and integrate with the technologies you use most to deliver more effective communications. With award-winning thought leadership, friendly expert services and thoughtful product design, Emma helps marketers worldwide do their very best work.

Emma facilitates the automation of email marketing campaigns by allowing users to create targeted workflows, schedule event-triggered emails, and automate based on activity such as purchases, page visits, reviews, and more. Emails can be targeted to the specific customer based on their behavior on the website or activity such as recent purchases. Customer lists can be segmented to deliver more targeted content, and segment can be based on criteria such as last purchase date, demographic, birthday, geographic location, and more.

Preços a partir de:

US$ 89,00/mês

  • Teste Grátis
  • Assinatura

Principais benefícios do Emma

  • Create dynamic, real-time segments built on your customers’ data (spending behavior, zip code, birthday, whether they’ve opened a mailing, etc.) and build automated workflows to automatically trigger super-targeted, super-effective campaigns.

  • Drag and drop content elements like text boxes, images, video blocks, social buttons, and more to build your email exactly how you like it.

  • Use A/B Content Testing to test variables — CTAs, image placement, content length, subject lines, etc. — from 2 emails across a small percentage of your audience and automatically deliver the winner to the rest.

  • Automate email campaigns based on customer activity such as purchases, page visits, reviews, and more. Use branching logic to deliver different workflows depending on actions taken.

  • Create a custom landing page using the drag and drop interface and publish the website with just the click of a button. A unique URL is created to direct clients to the landing page.

  • Dispositivos

    Porte da empresa

    P M G

    Mercados

    Estados Unidos, Canadá, Reino Unido, Austrália

    Idiomas

    Inglês

    Preços a partir de:

    US$ 89,00/mês

    • Teste Grátis
    • Assinatura

    Imagens

    Create and schedule email marketing content
    A/B testing allows users to discover the most effective content
    Workflows can be setup based on branching logic
    The drag and drop WYSIWYG editor can be used to create emails
    Customer segments can be setup to deliver personalized content
    Track account activity within the Emma administrative dashboard
    With the Emma mobile app users can track open rates and clicks
    Heatmaps provide an overview of click activity
    Businesses can see the percentage of desktop and mobile users
    Ver mais 10
    Emma - Vídeo
    Captura de tela do Emma: Create and schedule email marketing content Captura de tela do Emma: A/B testing allows users to discover the most effective content Captura de tela do Emma: Workflows can be setup based on branching logic Captura de tela do Emma: The drag and drop WYSIWYG editor can be used to create emails Captura de tela do Emma: Customer segments can be setup to deliver personalized content Captura de tela do Emma: Track account activity within the Emma administrative dashboard Captura de tela do Emma: With the Emma mobile app users can track open rates and clicks Captura de tela do Emma: Heatmaps provide an overview of click activity Captura de tela do Emma: Businesses can see the percentage of desktop and mobile users

    Recursos

    Total de recursos do Emma: 40

    • API
    • Acompanhamento de atividades
    • Análise de dados da participação
    • Análise de dados visual
    • Biblioteca de imagens
    • Conformidade com CAN SPAM
    • Criação de relatórios personalizável
    • Cronograma de seguimento
    • Editor de WYSIWYG
    • Ferramentas de colaboração
    • Formulários na Internet
    • Formulários personalizados
    • Gerenciamento de mala direta
    • Gestão de assinaturas
    • Gestão de conteúdo
    • Gestão de e-mail marketing
    • Gestão de modelos
    • Gestão de permissões
    • Gestão de questionários
    • Gestão de visitantes
    • Gestão do design
    • Imagem de marca personalizável
    • Integração de CRM
    • Integração de comércio eletrônico
    • Integração de terceiros
    • Integração do celular
    • Interface para arrastar e soltar
    • Mapa térmico
    • Modelos de e-mails
    • Modelos de páginas de início
    • Modelos personalizáveis
    • Múltiplas contas de usuário
    • Painel de atividades
    • Permissões por função
    • Páginas de início personalizadas
    • Rastreamento de comportamento
    • Repositório de conteúdo
    • Segmentação de campanhas
    • Segmentação de clientes
    • Testes A/B

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    Avaliações

    Classificação geral

    4,2 /5
    (119)
    Relação qualidade/preço
    4/5
    Recursos
    3,9/5
    Praticidade
    4,2/5
    Suporte ao cliente
    4,2/5

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    Exibindo 5 avaliações de 119
    Jessica G.
    Classificação geral
    • Setor: Publicidade e marketing
    • Porte da empresa: 2-10 funcionários
    • Usado Diariamente durante 6 a 12 meses
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 10.0 /10

    I loved my experience

    Avaliado em 30/09/2019

    It was so easy to use and the customer service helped with any issues.

    It was so easy to use and the customer service helped with any issues.

    Vantagens

    I loved so many things about using Emma. If I didn't like something I would be able to reach out to customer service and receive a quick response.

    Desvantagens

    I didn't like how you couldn't change the background or how the templates weren't always working the way you wanted them to.

    Avaliador Verificado
    Classificação geral
    • Setor: Serviços ao consumidor
    • Porte da empresa: 1.001-5.000 funcionários
    • Usado Diariamente durante Mais de um ano
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 9.0 /10

    Great ESP for Enterprise Level

    Avaliado em 24/06/2019

    Great. No complaints. System works as advertised, allows us to use more advance features and...

    Great. No complaints. System works as advertised, allows us to use more advance features and integrations and the always available call in customer service is very helpful when needed.

    Vantagens

    I currently use this to manager multiple brands as sub-accounts under a single primary account. The interface is intuitive, once you get used to it the builder is more powerful that others out there, and I really enjoy the way segmenting works. Automation is a breeze and multivariate testing works really well and is clear to see campaign specific winners.

    Desvantagens

    The only real item on my wish list would be the ability to build a segment on the review and send tab instead of actually building a segment, saving it and then going through the process of sending your campaign and selecting the segment then. Would be nice to build segments on the fly based on previous campaigns etc.

    Nikki R.
    Classificação geral
    • Setor: Restaurantes
    • Porte da empresa: 11-50 funcionários
    • Usado Diariamente durante Mais de um ano
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 8.0 /10

    Easy to use and scalable

    Avaliado em 11/12/2020

    I've enjoyed using Emma as it's super easy to build emails and create segments. I like the...

    I've enjoyed using Emma as it's super easy to build emails and create segments. I like the automations and landing page aspects as well. There's really a lot of value within the platform that you need to make sure you take advantage of.

    Vantagens

    I really like the email editors and ability to create segments based on your data. The Emma team is great about helping set up external APIs in order for your data to get automatically added into their system.

    Desvantagens

    The price fluctuations can be hard to manage if you're on a fixed budget.

    Ben E.
    Classificação geral
    • Setor: Educação superior
    • Porte da empresa: 11-50 funcionários
    • Usado Diariamente durante Mais de um ano
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 5.0 /10

    Decent Platform, but Beware the Extra Fees

    Avaliado em 01/09/2020

    Overall, Emma is certainly on par with most of the well-known email marketing management platforms...

    Overall, Emma is certainly on par with most of the well-known email marketing management platforms and has good insights and customization options. I only advise that you pay close attention to your contract.

    Vantagens

    Emma is a solid email marketing management platform that provided campaign performance insights, tracking, and a fair amount of customization. Additionally, building out an API so that it spoke to our personnel database made updating contact information and managing unsubscribes considerably easier.

    Desvantagens

    There were two areas that were considerably frustrating when it came to Emma. The first was the sometimes inexplicable display/formatting differences that would exist between the preview of an email draft and the test email that you'd receive. Line spacing, text formatting, and other inconsistencies would occur when viewing a test email, which were all things that did not show up when creating the email draft. Most of these issues only occurred when copying and pasting content into the draft.

    The other frustration stemmed from billing. Condensing a long-winded and uninteresting story, we unknowingly doubled our contacts by creating sub accounts within our account. This doubled our contact count, which put us more than 20,000 contacts over what we were contracted for. We were never notified of the issue, only later receiving a sizeable bill in which we were charged per contact that exceeded our contract. It was expensive and the sting of it was only amplified by the fact that there was no customer service interaction or notification of the issue prior to us having to fork over a considerable amount of money.

    Sarah P.
    Classificação geral
    • Setor: Roupa e moda
    • Porte da empresa: 11-50 funcionários
    • Usado Outro durante Mais de dois anos
    • Fonte da avaliação

    Classificação geral

    • Relação qualidade/preço
    • Praticidade
    • Suporte ao cliente
    • Probabilidade de recomendação 10.0 /10

    Best in Class IMHO

    Avaliado em 11/11/2020

    MyEmma makes it easy peasy for this small biz to stay in touch.

    MyEmma makes it easy peasy for this small biz to stay in touch.

    Vantagens

    It is super easy, looks super pro and we have found to be less buggy and have fewer wtf glitches than others we have used. Great for #smallbusiness.
    Customer service is responsive and human, not robotic. Woohoo for that.

    Desvantagens

    Hmmm, nothing pops up. Miss the live chat customer service,, but, in that "keeping it human" and getting to folks who actually know what they're doing? Yeah, we'll give up live chat which can sometimes take twice as long as you have to get through the "ranks" to someone who has actual knowledge.

    Exibindo 5 avaliações de 119 Leia todas as avaliações

    Perguntas frequentes sobre o Emma

    Abaixo estão algumas perguntas frequentes sobre o Emma.

    O Emma oferece os seguintes planos de pagamento:

    • A partir de: US$ 89,00/mês
    • Modelo de preços: Assinatura
    • Teste Grátis: Disponível

    PRO: starting at $89/month for 10,000 contacts PLUS: starting at $369/month for 25,000 contacts ENTERPRISE: starting at $729/month for 75,000 contacts 14 day, no obligation free trial available.

    O Emma oferece os seguintes recursos:

    • A/B testing
    • Activity dashboard
    • Activity tracking
    • Advanced automation
    • Behavior driven rules
    • Behavior tracking
    • Bounce tracking
    • Branching logic
    • CAN SPAM compliance
    • CRM integration
    • Campaign segmentation
    • Collaboration tools
    • Content management
    • Content repository
    • Custom forms
    • Custom landing pages
    • Customer segmentation
    • Customizable branding
    • Customizable reporting
    • Customizable templates
    • Design management
    • Drag & drop interface
    • Email marketing
    • Email templates
    • Engagement analytics
    • Event triggered email
    • Follow-up scheduling
    • Heatmap
    • Image library
    • Inline text editing
    • Landing page templates
    • Mailing list management
    • Mobile integration
    • Mobile-optimized templates
    • Multi-variate testing
    • Multiple user accounts
    • Permission management
    • Role-based permissions
    • Spam check
    • Subject line split testing
    • Subscribe/unsubscribe
    • Subscriber management
    • Subscription services
    • Survey management
    • Template management
    • Third party integration
    • Visitor targeting
    • Visual analytics
    • WYSIWYG editor
    • Web forms
    • eCommerce integration

    Os clientes habituais do Emma são:

    Pequenas empresas, Grandes empresas, Administrações públicas, Sem fins lucrativos, Empresas de médio porte

    O Emma está nos seguintes idiomas:

    Inglês

    O Emma é compatível com os seguintes dispositivos:

    Android, iPhone

    O Emma se integra com os seguintes aplicativos:

    Dasheroo, Domo, Flipcause, Kindful, Mindbody, MoonClerk, PieSync, Pike13, Wishpond, Zapier

    O Emma oferece as seguintes opções de suporte:

    FAQs, Suporte online, Tutoriais em vídeo, Base de conhecimento

    Categorias relacionadas

    Veja todas as categorias de software encontradas para Emma.