---
description: Avaliações detalhadas do Salesforce Marketing Cloud com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens as no GetApp Portugal. Compare o Salesforce Marketing Cloud com produtos similares.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Salesforce Marketing Cloud - Avaliações, preços e classificações | GetApp Portugal 2026
---

Breadcrumb: [Home](/) > [Software de Gestão de Campanhas](/directory/304/campaign-management/software) > [Salesforce Marketing Cloud](/software/607/salesforce-marketing-cloud)

# Salesforce Marketing Cloud

Canonical: https://www.getapp.pt/software/607/salesforce-marketing-cloud

Page: 1 / 22\
Seguinte: [Next page](https://www.getapp.pt/software/607/salesforce-marketing-cloud?page=2)

> Conheça o Salesforce Marketing Cloud, uma solução de marketing líder para aumentar o envolvimento com os consumidores.
> 
> Verdict: Rated **4.2/5** by 530 users. Top-rated for **Probabilidade de recomendação**.

-----

## Quick Stats & Ratings

| Metric | Classificação | Detail |
| **Geral** | **4.2/5** | 530 Avaliações |
| Praticidade | 3.8/5 | Based on overall reviews |
| Suporte ao cliente | 3.9/5 | Based on overall reviews |
| Relação qualidade/preço | 3.8/5 | Based on overall reviews |
| Recursos | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Probabilidade de recomendação) |

## Sobre o fornecedor

- **Empresa**: Salesforce
- **Location**: San Francisco, EUA
- **Founded**: 2003

## Commercial Context

- **Preço inicial**: 25,00 US$
- **Target Audience**: Profissional autônomo, 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+
- **Deployment & Platforms**: Nuvem, SaaS, baseado na web, Android (celular), iPhone (celular), iPad (tablet)
- **Idiomas**: alemão, checo, chinês, chinês tradicional, coreano, dinamarquês, espanhol, finlandês, francês, húngaro, indonésio, inglês, irlandês, italiano, japonês, neerlandês, norueguês, polaco, português, russo, sueco
- **Available Countries**: Alemanha, Arábia Saudita, Austrália, Brasil, Bélgica, Canadá, China, Dinamarca, Emirados Árabes Unidos, Espanha, Estados Unidos, Filipinas, Finlândia, França, Indonésia, Irlanda, Israel, Itália, Japão, Malásia and 14 more

## Recursos

- A/B Testing
- AI Copilot
- API
- Acesso para Celular
- Acompanhamento de atividades
- Administração de website
- Agendamento de campanhas
- Agendamento de postagens
- Agendamento de publicações
- Alertas/notificações
- Análise da concorrência
- Análise de dados
- Análise de dados de campanhas
- Análise de dados de vendas
- Análise de dados do site
- Análise de dados preditiva
- Análise de dados visual
- Análises de dados comportamentais
- Armazenamento de documentos
- Arquivo morto e retenção

## Integrations (7 total)

- Adobe Workfront
- LinkedIn for Business
- Meta for Business
- Salesforce Sales Cloud
- Shopify
- Twitter/X
- Vidyard

## Opções de suporte

- Email/Help Desk
- FAQs/Fórum
- Base de conhecimento
- Suporte por telefone
- Assistência 24/7
- Bate-papo

## Category

- [Software de Gestão de Campanhas](https://www.getapp.pt/directory/304/campaign-management/software)

## Categorias relacionadas

- [Software de Gestão de Campanhas](https://www.getapp.pt/directory/304/campaign-management/software)
- [Ferramentas de Email Marketing](https://www.getapp.pt/directory/307/email-marketing/software)
- [Ferramentas de Automação de Marketing](https://www.getapp.pt/directory/308/marketing-automation/software)
- [Sistemas de Automação de Vendas](https://www.getapp.pt/directory/338/sales-force-automation/software)
- [Software de Gestão de Leads](https://www.getapp.pt/directory/339/lead-management/software)

## Alternativas

1. [Brevo](https://www.getapp.pt/software/91466/brevo) — 4.6/5 (3496 reviews)
2. [Mailchimp](https://www.getapp.pt/software/8268/mailchimp) — 4.5/5 (17648 reviews)
3. [ActiveCampaign](https://www.getapp.pt/software/2348/activecampaign) — 4.6/5 (2568 reviews)
4. [Constant Contact](https://www.getapp.pt/software/90578/constant-contact) — 4.3/5 (2937 reviews)
5. [EmailOctopus](https://www.getapp.pt/software/111489/emailoctopus) — 4.8/5 (655 reviews)

## Avaliações

### "For sales and marketing operations, this is a highly valuable tool." — 4.0/5

> **Manuel** | *30 de junho de 2022* | Entretenimento | Recommendation rating: 9.0/10
> 
> **Vantagens**: Since it allows you to manage all sales data and customer data, and it is compatible with other collaborative tools, it gets a five for its ease of use. Responsibilities and data in sales and marketing have become easier to handle. In other words, productivity has increased while work procedures have decreased. In the future, I'd like to continue using it. Appropriate for CRM software.  Other utilities can be accessed via links.  The interface that is easy to utilize.  A little forethought will save you from many headaches.
> 
> **Desvantagens**: Needs a good deal of technical expertise. &#10;Has a long learning curve&#10;Aspects of operation, a little foresight will save you a lot of headaches.
> 
> Very powerful MA software with a large variety of features However, to master it, you'll need employees who possess the essential technical skills. As a result of CRM measures, it will be able to target specific consumers, which is impossible with mass advertising. A connection to other databases made it possible to use the data internally. Each customer category's LTV has increased. Additionally, we were able to boost email open rates as a result of this and conduct successful marketing.

-----

### "SFMC is a great tool\!" — 5.0/5

> **Avaliador Verificado** | *16 de outubro de 2023* | Serviços financeiros | Recommendation rating: 8.0/10
> 
> **Vantagens**: The best features of SFMC is the integration with SFDC and the flexibility in creating audiences. It allows us to use SQL to build audiences in a very data driven manner vs a drag and drop (which SFMC does have) feature to create lists.
> 
> **Desvantagens**: The speed for SFMC can sometimes be questionable. Some days it moves faster than others. The other feature that tends to be frustrating is the speed or actions when having multiple splits in their journey builder.
> 
> Overall the experience is great. Support is great and quick and it works great for more complex campaigns.

-----

### "Powerful tool but a steep learning curve" — 3.0/5

> **Sarah** | *3 de setembro de 2024* | Software | Recommendation rating: 6.0/10
> 
> **Vantagens**: The platform’s ability to segment audiences and automate marketing workflows is pretty powerful, allowing for precise targeting and engagement across email, social media, and SMS. Its integration with Salesforce CRM also makes it easy to pull insights into customer behavior and preferences.
> 
> **Desvantagens**: Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training. Additionally, some tasks that should be straightforward, like creating email templates or setting up automation workflows, can be a bit cumbersome due to the number of steps involved.

-----

### "Top Sales Management Software" — 4.0/5

> **Jennifer** | *24 de agosto de 2023* | Hospitais e Saúde | Recommendation rating: 9.0/10
> 
> **Vantagens**: The effectiveness and manageability. You may control automated email sending and collecting contact information for hot leads. Its talents help the company expand by a factor of two. Bringing down the lead time for security matters. Separation of live and dead wires. Automating routine tasks saves time and effort. Boosts the company's growth and revenue.
> 
> **Desvantagens**: More automated components for plug-and-play building of user journeys would be preferable, as much of Automation Studio as possible must be implemented in SQL, which can get complicated.
> 
> Through the use of granular criteria and personalization, we have increased user engagement across all modes of communication, including Email, SMS, WhatsApp, and Push Notifications.

-----

### "Marketing in one platform" — 5.0/5

> **Avaliador Verificado** | *7 de dezembro de 2022* | Telecomunicações | Recommendation rating: 10.0/10
> 
> **Vantagens**: I liked that this is integrated within the SFDC CRM and i do not have to use a separate platform for managing leads and opportunities with sending email marketing and outreach.
> 
> **Desvantagens**: i do not have anything i dislike so far, we constantly use this feature

-----

Page: 1 / 22\
Seguinte: [Next page](https://www.getapp.pt/software/607/salesforce-marketing-cloud?page=2)

## Links

- [View on GetApp](https://www.getapp.pt/software/607/salesforce-marketing-cloud)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/607/salesforce-marketing-cloud> |
| de-AT | <https://www.getapp.at/software/607/salesforce-marketing-cloud> |
| en | <https://www.getapp.com/marketing-software/a/salesforce-marketing-cloud/> |
| en-AE | <https://www.getapp.ae/software/607/salesforce-marketing-cloud> |
| en-AU | <https://www.getapp.com.au/software/607/salesforce-marketing-cloud> |
| en-CA | <https://www.getapp.ca/software/607/salesforce-marketing-cloud> |
| en-GB | <https://www.getapp.co.uk/software/607/salesforce-marketing-cloud> |
| en-IE | <https://www.getapp.ie/software/607/salesforce-marketing-cloud> |
| en-NZ | <https://www.getapp.co.nz/software/607/salesforce-marketing-cloud> |
| en-SG | <https://www.getapp.sg/software/607/salesforce-marketing-cloud> |
| en-ZA | <https://www.getapp.za.com/software/607/salesforce-marketing-cloud> |
| es | <https://www.getapp.es/software/607/salesforce-marketing-cloud> |
| es-CL | <https://www.getapp.cl/software/607/salesforce-marketing-cloud> |
| es-CO | <https://www.getapp.com.co/software/607/salesforce-marketing-cloud> |
| es-MX | <https://www.getapp.com.mx/software/607/salesforce-marketing-cloud> |
| fr | <https://www.getapp.fr/software/607/salesforce-marketing-cloud> |
| fr-BE | <https://fr.getapp.be/software/607/salesforce-marketing-cloud> |
| fr-CA | <https://fr.getapp.ca/software/607/salesforce-marketing-cloud> |
| nl | <https://www.getapp.nl/software/607/salesforce-marketing-cloud> |
| nl-BE | <https://www.getapp.be/software/607/salesforce-marketing-cloud> |
| pt | <https://www.getapp.com.br/software/607/salesforce-marketing-cloud> |
| pt-PT | <https://www.getapp.pt/software/607/salesforce-marketing-cloud> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"GetApp Portugal","address":{"@type":"PostalAddress","addressLocality":"Lisbon","addressRegion":"Lisbon","postalCode":"2770-071","streetAddress":"Quinta da Fonte Rua dos Malhões Edifício D. Pedro I Paço D'Arcos, 2770-071 Lisboa Portugal"},"description":"Avalie, compare e classifique os softwares para pequenas empresas. O GetApp Portugal oferece softwares, aplicativos de SaaS e nuvem, e avaliações independentes.","email":"info@getapp.pt","url":"https://www.getapp.pt/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@id":"https://www.getapp.pt/#organization","@type":"Organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"Salesforce Marketing Cloud","description":"Conheça o Salesforce Marketing Cloud, uma solução de marketing líder para aumentar o envolvimento com os consumidores. Use o gerenciamento avançado de dados para coletar, organizar e armazenar com segurança dados de primeira, segunda e terceira partes, juntamente com dados offline, para criar perfis completos de dados do consumidor. Adapte todas as interações com sua marca usando a inteligência artificial integrada. Em seguida, envolva cada consumidor individualmente em escala usando soluções de e-mail, dispositivo móvel, publicidade e sociais líderes do setor.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d6ee7c21-0c8e-471c-aec9-73b76273700a.png","url":"https://www.getapp.pt/software/607/salesforce-marketing-cloud","@id":"https://www.getapp.pt/software/607/salesforce-marketing-cloud#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.pt/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":530},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"@id":"https://www.getapp.pt/software/607/salesforce-marketing-cloud#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Software de Gestão de Campanhas","position":2,"item":"/directory/304/campaign-management/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud","position":3,"item":"/software/607/salesforce-marketing-cloud","@type":"ListItem"}]}]}
</script>
