Zoho Campaigns

Marketing simplificado por e-mail

4,1 /5 (173 avaliações) Escreva uma avaliação!

Resumo do Zoho Campaigns

O que é o Zoho Campaigns?

Crie, planeje, execute e supervisione campanhas de e-mail por um preço acessível com este software de marketing por e-mail rico em recursos, fácil de usar e eficiente.

Com o Zoho Campaigns, você pode criar e enviar e-mails responsivos em massa, que podem ser automatizados, dando a você controle total para alcançar e envolver leads e clientes.

O conteúdo dinâmico do Zoho Campaigns ajuda você a segmentar leads e clientes. Você também pode criar e-mails impressionantes com a ajuda de modelos existentes para evitar a criação de campanhas de e-mail a partir do zero.

O Zoho Campaigns adere aos requisitos da Lei CAN SPAM, ajudando você a criar um relacionamento transparente e honesto com os contatos.

Ele se integra à maioria dos aplicativos internos do Zoho, como Zoho CRM, Zoho Survey, Zoho Analytics etc. e também a outros aplicativos de terceiros, como G-Suite, Shopify, Eventbrite e muitos outros, para melhorar a produtividade. Além disso, a integração com as mídias sociais ajuda você a compartilhar campanhas de e-mail em plataformas sociais para melhorar o alcance e o engajamento.

Ele oferece planos mensais e anuais, por e-mail e por assinante, assim como planos de preços de créditos com pagamento por e-mail. Ele também inclui um plano grátis para sempre e um plano de alto volume para necessidades de marketing por e-mail.

Resumo do Zoho Campaigns

Preços

A partir de
US$ 5,00

Opções de preços

Teste Grátis
Gratuito
Assinatura
Relação qualidade/preço

Recursos do Zoho Campaigns

Dispositivos
Porte da empresa
P M G
Mercados
Estados Unidos, Canadá, Reino Unido, Austrália, China e outros 5, Índia, Japão, Alemanha, Brasil, México
Idiomas
Alemão, Chinês (simplificado), Chinês (tradicional), Danês, Espanhol e outros 13, Francês, Holandês, Húngaro, Indonésio, Inglês, Italiano, Japonês, Polonês, Português, Russo, Sueco, Tailandês, Turco

Mídias

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Zoho Campaigns - Avaliações

Zoho Campaigns - Avaliações

Classificação geral
4,1
/
5
Excelente
71

Muito bom
69

Regular
22

Ruim
6

Péssimo
5

Relação qualidade/preço
4,3
Recursos
4
Praticidade
4
Suporte ao cliente
4,2
81% dos usuários recomendam este app
Michael K.

ZOHO Campaigns manages 8,000 person newsletter

The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.


Traduzir com Google
Colin M.

Powerful email marketing campaign management

Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house.

Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff.

Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well.

Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with

If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers.

However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.


Traduzir com Google
Alex F.

Good for emailing customer subscription list


Traduzir com Google
Jj E.

I feel like I'm a beta tester.

Clunky, slow and an overall terrible user experience.

From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used.

Now all of those things are OK, because functionality is what matters the most, right?

This would be true if the functionality of the platform actually worked as intended. We've run into issues like:

-Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.

The list goes on and on. I wish this program just worked and I didn't have to write this review.

The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs.

I don't recommend this software to anyone.


Traduzir com Google
Maria I.

Zoho Campaigns lets us be closer to our target Clients!

campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.


Traduzir com Google
Michael K.
Setor: Publicidade e marketing
Porte da empresa: 2-10 funcionários
Traduzido para o Português
Traduzido para o Português

ZOHO Campaigns manages 8,000 person newsletter

Usado Diariamente durante Mais de dois anos
Avaliado em 05/03/2019
Fonte da avaliação: Capterra

The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.

Vantagens

I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Desvantagens

I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 10.0/10

Colin M.
Setor: Serviços e tecnologia da informação
Porte da empresa: 2-10 funcionários
Traduzido para o Português
Traduzido para o Português

Powerful email marketing campaign management

Usado Semanal durante Mais de um ano
Avaliado em 20/09/2018
Fonte da avaliação: Capterra

Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house.

Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff.

Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well.

Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with

If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers.

However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.

Vantagens

- integration with G Suite and Zoho CRM
- nice analytics dashboard
- A/B Testing
- Personalised content
- Includes features normally only found in much more expensive martech products
- Good solution for handling GDPR compliance
- Easy to configure sign-up forms on web pages, e.g. in Wordpress

Desvantagens

- Lots of options to configure; expect to spend quite a bit of time getting this setup initially
- Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want
- Interface not always as intuitive as it could be

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 7.0/10

Alex F.
Setor: Bens de consumo
Porte da empresa: 11-50 funcionários
Traduzido para o Português
Traduzido para o Português

Good for emailing customer subscription list

Usado Semanal durante Mais de dois anos
Avaliado em 22/10/2020
Fonte da avaliação: Capterra

Vantagens

The strongest point is integration with Zoko CRM. It gives a better way to mass email subscribed customers than using the CRM mass email. The free account is comparable with competitors like MailChimp.

Desvantagens

The user interface is clunky in places and buggy in others, and generally frustrating until you learn its quirks.

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 9.0/10

Jj E.
Setor: Produção audivisual
Porte da empresa: 2-10 funcionários
Traduzido para o Português
Traduzido para o Português

I feel like I'm a beta tester.

Usado Diariamente durante 6 a 12 meses
Avaliado em 24/07/2020
Fonte da avaliação: Capterra

Clunky, slow and an overall terrible user experience.

From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used.

Now all of those things are OK, because functionality is what matters the most, right?

This would be true if the functionality of the platform actually worked as intended. We've run into issues like:

-Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.

The list goes on and on. I wish this program just worked and I didn't have to write this review.

The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs.

I don't recommend this software to anyone.

Vantagens

Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

Desvantagens

This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns.

When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended.

If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 0.0/10

Maria I.
Traduzido para o Português
Traduzido para o Português

Zoho Campaigns lets us be closer to our target Clients!

Usado Diariamente durante Mais de dois anos
Avaliado em 10/04/2018
Fonte da avaliação: Capterra

campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.

Vantagens

Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.

Desvantagens

Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 8.0/10

Recomendação do usuário
8,1/10
Baseado em 173 usuários
Compare as alternativas por recomendação dos usuários
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Preço do Zoho Campaigns

Preço do Zoho Campaigns

A partir de
US$ 5,00
Teste Grátis
Gratuito
Assinatura
Relação qualidade/preço
Relação qualidade/preço
4,3/5
Baseado em 173 usuários
Compare as alternativas por relação qualidade/preço
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Recursos do Zoho Campaigns

Recursos do Zoho Campaigns

API
Análise de campanhas
Análise de dados da participação
Análise de dados em tempo real
Gestão de campanhas
Gestão de conteúdo
Gestão de e-mail marketing
Imagem de marca personalizável
Importação/exportação de dados
Integração de redes sociais
Integração de terceiros
Interface para arrastar e soltar
Marketing de multicanal
Marketing de redes sociais
Modelos personalizáveis
Monitoramento
Notificações automáticas
Painel de atividades
Relatórios e estatística
Segmentação de campanhas
Recursos
4/5
Baseado em 173 usuários
Compare as alternativas por avaliações dos recursos
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Categorias

Perguntas frequentes sobre o Zoho Campaigns

Perguntas frequentes sobre o Zoho Campaigns

Abaixo estão algumas perguntas frequentes sobre o Zoho Campaigns.

P: Que tipo de planos o Zoho Campaigns oferece?

O Zoho Campaigns oferece os seguintes planos de pagamento:

A partir de: US$ 5,00

Modelo de preços: Gratuito, Assinatura

Teste Grátis: Disponível

P: Quais são os principais recursos do Zoho Campaigns?

Não temos informações sobre os recursos do Zoho Campaigns.

P: Quem costuma usar o Zoho Campaigns?

Os clientes habituais do Zoho Campaigns são:

Pequenas empresas, Grandes empresas, Administrações públicas, Sem fins lucrativos, Autônomos, Empresas de médio porte

P: Em que idioma o Zoho Campaigns está?

O Zoho Campaigns está nos seguintes idiomas:

Alemão, Chinês (simplificado), Chinês (tradicional), Danês, Espanhol, Francês, Holandês, Húngaro, Indonésio, Inglês, Italiano, Japonês, Polonês, Português, Russo, Sueco, Tailandês, Turco

P: Que tipo de planos o Zoho Campaigns oferece?

O Zoho Campaigns tem os seguintes planos de preços:

Gratuito, Assinatura

P: O Zoho Campaigns é compatível com disponíveis móveis?

O Zoho Campaigns é compatível com os seguintes dispositivos:

Android, iPhone

P: O Zoho Campaigns se integra com quais outros aplicativos?

O Zoho Campaigns se integra com os seguintes aplicativos:

Digioh, SeamlessGov, Wordpress, Workato, Zoho CRM, Zoho Checkout, Zoho Flow, Zoho Forms, Zoho SalesIQ, Zoho Survey

P: Que nível de suporte o Zoho Campaigns oferece?

O Zoho Campaigns oferece as seguintes opções de suporte:

FAQs, Fórum, Suporte online, Suporte por telefone, Tutoriais em vídeo, Base de conhecimento