WebEngage

WebEngage

WebEngage is a multi-channel B2C marketing automation cloud

4.6/5 (21 avaliações)

Resumo do WebEngage

O que é o WebEngage?

WebEngage, a tool for automating communication across a user's lifecycle and helps companies send messages via:
Web Messages
In-app Messages
Push Notifications
Emails
Text Messages
Browser Push notifications

WebEngage's user CRM stores data from user profile(attributes) and user actions(events). It also has capabilities around deep data segmentation and personalisation using user profile data, behavioural data, lifecycle events, 3rd party data from CRM and logical constructs.

Cross-device tracking helps keep communication coherent and contextual, making the experience personalised and relevant. Integration with WebEngage is a one-time job and requires minimal assistance. Once the SDKs are integrated, the data starts to flow into WebEngage, making it measurable and actionable.

WebEngage also offers "Rolling Segments", meaning criteria can be defined dynamically rather than on the basis of queries.
Companies can segment their audiences by:
Who they are - User attributes
What they do - User behaviour
How they reach you - Technology they use

Resumo do WebEngage

Preços

A partir de
N/A

Opções de preços

Teste Grátis
Assinatura
Relação qualidade/preço

Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms)in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. other details here - https://webengage.com/pricing/


Recursos do WebEngage

Dispositivos
Porte da empresa
P M G
Mercados
Ásia, Austrália, Canadá, China, Europa e outros 5, Alemanha, Índia, Japão, América Latina, África e Oriente Médio
Idiomas
Chinês (simplificado), Checo, Holandês, Inglês, Filandês e outros 11, Francês, Alemão, Hebreu, Italiano, Japonês, Coreano, Norueguês, Português, Russo, Espanhol, Sueco

Capturas de tela

Captura de tela do WebEngage:
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WebEngage - Avaliações

WebEngage - Avaliações

Classificação geral
4.6
/
5 21 avaliações
Excelente
12

Muito bom
9

Regular
0

Ruim
0

Péssimo
0

Relação qualidade/preço
4.5
Recursos
4.4
Praticidade
4.5
Suporte ao cliente
4.8
100% dos usuários recomendam este app
Mrinal S.

This is simply a great tool for marketing Automation.

- Customer re-targeting
- Promoting flash sales to a large TG
- Personalized communication


Traduzir com Google
Suhas R.

It helped improve our sales conversion by 65%!


Traduzir com Google
Aniket T.

Our worn out hunt for THE email automation tool we wanted, ended with WebEngage

We really struggled to find an affordable automation tool for Email & SMS, that had good API support and an intuitive journey builder. WebEngage hits all the right notes for that.

It packs the punch of big automation systems like Marketo, Eloqua or Responsys. But is much cheaper and tech stack is way more startup friendly.

Post WebEngage, we have much better control over targeting when it comes to communication. By sending right content in the right context, we have seen improvements all across the funnel.


Traduzir com Google
Avaliador Verificado

A good MarTech tool for beginners of SMEs (if they can afford it).

We were able to utilize our technology team for our core business; leaving martech related development to Webengage team.


Traduzir com Google
Soyinka M.

A platform which empowers marketing to create large scale campaigns without going to the...

Cross device, cross platform, integrated and instantaneous campaigns on customer actions.


Traduzir com Google
Mrinal S.
Porte da empresa: 1.001-5.000 funcionários
Translate to Português

This is simply a great tool for marketing Automation.

Usado Diariamente durante Mais de dois anos
Avaliado em 28/10/2017
Fonte da avaliação: Capterra

- Customer re-targeting
- Promoting flash sales to a large TG
- Personalized communication

Vantagens

- Comprehensiveness of offerings across multiple channels of communication
- Great Support team. Niket our SPOC from Webengage has been available literally 24*7 to help us with our queries
- Value for Money. Great pricing as compared to other tools in the market

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 9.0/10

Suhas R.
Setor: Serviços financeiros
Porte da empresa: 51-200 funcionários
Translate to Português

It helped improve our sales conversion by 65%!

Usado Semanal durante Mais de um ano
Avaliado em 26/10/2017
Fonte da avaliação: Capterra

Vantagens

We were on the lookout for a marketing automation tool for a couple of months when we finally found out Webengage. One of our primary criteria for the tool was the the tool needed to have integration with Segment.com. All of our data was already being passed onto Segment.com and we did not want to make another tech integration. Since Webengage had this integration, it was fairly simple to get started with Webengage.

Webengage also offered a very useful and unique feature of customer journeys. This was our second criteria which we also could find in Webengage. We automate our marketing by defining rules such as, send SMS to a user if a user has signed up but not proceeded ahead within 5 days, wait for 2 days and then send an email, if user does not click this email, send a push notification, etc. This is by far our most used feature, which nicely incorporates all other features of Webengage.

Desvantagens

UI of the in-app and onsite notifications can be improved.
Some of the conditions that are set for these notifications some time do not work which leads to users being shown the same notification multiple times.

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 9.0/10

Aniket T.
Setor: Serviços financeiros
Porte da empresa: 201-500 funcionários
Translate to Português

Our worn out hunt for THE email automation tool we wanted, ended with WebEngage

Usado Diariamente durante 1 a 5 meses
Avaliado em 22/09/2017
Fonte da avaliação: Capterra

We really struggled to find an affordable automation tool for Email & SMS, that had good API support and an intuitive journey builder. WebEngage hits all the right notes for that.

It packs the punch of big automation systems like Marketo, Eloqua or Responsys. But is much cheaper and tech stack is way more startup friendly.

Post WebEngage, we have much better control over targeting when it comes to communication. By sending right content in the right context, we have seen improvements all across the funnel.

Vantagens

Mapping out a user journey which everyone from techies to PMs to content writers, could understand was very important to us as a business. Most tools swung one way or the other, made for developers or made for people who didn't care about APIs. WebEngage has best of both worlds, and the most awesome journey builder I've come across as a marketeer.

Desvantagens

The pricing model discourages experimentation and creates road-blocks in terms of on-boarding. For a tool which doesn't actually send emails / messages (they have integrations with all leading senders), the pricing is too steep based on number of active users / events you can send.

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 10.0/10

Avaliador Verificado
Setor: Internet
Porte da empresa: 1.001-5.000 funcionários
Translate to Português

A good MarTech tool for beginners of SMEs (if they can afford it).

Usado Semanal durante 6 a 12 meses
Avaliado em 24/04/2018
Fonte da avaliação: Capterra

We were able to utilize our technology team for our core business; leaving martech related development to Webengage team.

Vantagens

Easy to use and set up journey's once their script and events are in place (no technical knowledge required).

Desvantagens

I don't see any ROI in this, it's too costly compared to features it provides. If you have decent tech team, you can custom build most of the features directly.

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 5.0/10

Soyinka M.
Setor: Internet
Porte da empresa: 1.001-5.000 funcionários
Translate to Português

A platform which empowers marketing to create large scale campaigns without going to the developer

Usado Diariamente durante Mais de um ano
Avaliado em 19/09/2017
Fonte da avaliação: Capterra

Cross device, cross platform, integrated and instantaneous campaigns on customer actions.

Vantagens

User journeys is the main value generator for marketing guys. Allows cross device campaign set ups with perfect ease. Integration with Segment.io also makes life easier as most of the campaigns can be event driven. Client support is awesome

Desvantagens

The response time on dashboard UI is slow.
The SDK is heavy to be integrated in client. But segment integration can take care of that. Still some code review is required on the app

Detalhamento da qualificação

Relação qualidade/preço
Praticidade
Suporte ao cliente

Probabilidade de recomendação: 10.0/10

Recomendação do usuário
8.8/10
Baseado em 21 usuários
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Preço do WebEngage

Preço do WebEngage

A partir de
N/A
Teste Grátis
Assinatura
Relação qualidade/preço

Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms)in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. other details here - https://webengage.com/pricing/

Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms)in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. other details here - https://webengage.com/pricing/

Relação qualidade/preço
4.5/5
Baseado em 21 usuários
Compare as alternativas por relação qualidade/preço
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Recursos do WebEngage

Recursos do WebEngage

API
Acompanhamento de atividades
Banco de dados do cliente
Campos personalizados
Criação de relatórios personalizável
Dados em tempo real
Gestão de calendários
Imagem de marca personalizável
Importação/exportação de dados
Integração de CRM
Integração de e-mail
Integração de redes sociais
Integração de terceiros
Lembretes
Modelos personalizáveis
Notificações automáticas
Pagamentos eletrônicos
Painel de atividades
Questionários e feedback
Relatórios e estatística
Recursos
4.4/5
Baseado em 21 usuários
Compare as alternativas por avaliações dos recursos
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Categorias

Vídeos e Tutoriais

Vídeos e Tutoriais

Mais informações sobre WebEngage

Mais informações sobre WebEngage

Principais recursos do WebEngage

  • 3rd party integration
  • AB Testing
  • Advanced Custom Segmentation
  • Behavioral Targeting
  • Campaign Analytics & Reporting
  • Cross channel campaign management
  • Hyper-Personalisation
  • Lead Management
  • User CRM
  • User Journey Designers

Vantagens

Campaign Management
Lead Management
Segmentation
Cross channel customer journey builder
Campaign AB testing
Campaign Analytics and reporting
Advanced customer segmentation
Content personalisation
Behavioral targeting

Perguntas frequentes sobre o WebEngage

Perguntas frequentes sobre o WebEngage

Abaixo estão algumas perguntas frequentes sobre o WebEngage.

P: Que tipo de planos o WebEngage oferece?

O WebEngage oferece os seguintes planos de pagamento:

Modelo de preços: Assinatura

Teste Grátis: Não disponível

Pricing of an account is based on MAU (Monthly Active User) count. MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms)in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. other details here - https://webengage.com/pricing/

P: Quais são os principais recursos do WebEngage?

O WebEngage oferece os seguintes recursos:

  • 3rd party integration
  • AB Testing
  • Advanced Custom Segmentation
  • Behavioral Targeting
  • Campaign Analytics & Reporting
  • Cross channel campaign management
  • Hyper-Personalisation
  • Lead Management
  • User CRM
  • User Journey Designers

P: Quem costuma usar o WebEngage?

Os clientes habituais do WebEngage são:

Grandes empresas, Empresas de médio porte

P: Em que idioma o WebEngage está?

O WebEngage está nos seguintes idiomas:

Chinês (simplificado), Checo, Holandês, Inglês, Filandês, Francês, Alemão, Hebreu, Italiano, Japonês, Coreano, Norueguês, Português, Russo, Espanhol, Sueco

P: Que tipo de planos o WebEngage oferece?

O WebEngage tem os seguintes planos de preços:

Assinatura

P: O WebEngage é compatível com disponíveis móveis?

Não temos informações sobre os dispositivos compatíveis com o WebEngage.

P: O WebEngage se integra com quais outros aplicativos?

O WebEngage se integra com os seguintes aplicativos:

BigCommerce, Bitium, Magento, Mailchimp, Mandrill, Salesforce Marketing Cloud, SendGrid, Shopify, Twilio Communications Cloud, Wordpress

P: Que nível de suporte o WebEngage oferece?

O WebEngage oferece as seguintes opções de suporte:

FAQs, Suporte online, Suporte por telefone, Tutoriais em vídeo