--- description: Avaliações detalhadas do Google Analytics 360 com base nos recursos, preços, facilidade de utilização e classificações. Veja rapidamente as vantagens e desvantagens as no GetApp Portugal. Compare o Google Analytics 360 com produtos similares. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Google Analytics 360 - Avaliações, preços e classificações | GetApp Portugal 2026 --- Breadcrumb: [Home](/) > [Software Web Analytics](/directory/109/web-analytics/software) > [Google Analytics 360](/software/90997/google-analytics) # Google Analytics 360 Canonical: https://www.getapp.pt/software/90997/google-analytics Page: 1 / 325\ Seguinte: [Next page](https://www.getapp.pt/software/90997/google-analytics?page=2) > Com o Google Analytics, os usuários podem mensurar vendas e conversões e obter novas informações sobre como os visitantes usam os sites e como os descobriram. > > Verdict: Rated **4.7/5** by 8091 users. Top-rated for **Probabilidade de recomendação**. ----- ## Quick Stats & Ratings | Metric | Classificação | Detail | | **Geral** | **4.7/5** | 8091 Avaliações | | Praticidade | 4.2/5 | Based on overall reviews | | Suporte ao cliente | 4.2/5 | Based on overall reviews | | Relação qualidade/preço | 4.7/5 | Based on overall reviews | | Recursos | 4.6/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Probabilidade de recomendação) | ## Sobre o fornecedor - **Empresa**: Google ## Commercial Context - **Modelo de preços**: (Free version available) - **Target Audience**: Profissional autônomo, 2 - 10, 11 - 50, 51 - 200, 201 - 500, 501 - 1 000, 1 001 - 5 000, 5 001 - 10 000, 10 000+ - **Deployment & Platforms**: Nuvem, SaaS, baseado na web, Android (celular) - **Idiomas**: alemão, checo, chinês, chinês tradicional, coreano, dinamarquês, espanhol, finlandês, francês, hebraico, húngaro, indonésio, inglês, irlandês, italiano, japonês, neerlandês, norueguês, polaco, português, português do Brasil, russo, sueco, tailandês, turco, ucraniano, árabe - **Available Countries**: Afeganistão, Alanda, Albânia, Alemanha, Andorra, Angola, Anguila, Antártida, Antígua e Barbuda, Argentina, Argélia, Arménia, Aruba, Arábia Saudita, Austrália, Azerbaijão, Baamas, Bangladeche, Barbados, Barém and 229 more ## Recursos - A/B Testing - API - Agregação de dados - Alertas/notificações - Analítica aumentada - Análise de dados - Análise de dados do site - Análise do funil de vendas - Aprendizado de máquina - Banco de dados do cliente - Busca inteligente - Captura e transferência de dados - Coleta de dados de multicanal - Conectores de dados - Controles/permissões de acesso - Criação de diagramas - Criação de painel - Descoberta de dados - Ferramentas de colaboração - Geração pontual de relatórios ## Integrations (5 total) - Google Ads - Google Search Console - Google Tag Manager 360 - Shopify - WordPress ## Opções de suporte - Email/Help Desk - FAQs/Fórum - Base de conhecimento - Bate-papo ## Category - [Software Web Analytics](https://www.getapp.pt/directory/109/web-analytics/software) ## Categorias relacionadas - [Software Web Analytics](https://www.getapp.pt/directory/109/web-analytics/software) - [Software de Dashboards](https://www.getapp.pt/directory/586/reporting-dashboard/software) - [Ferramentas de Relatórios](https://www.getapp.pt/directory/931/analytics-reporting/software) - [Software de Análise de Produto](https://www.getapp.pt/directory/3791/product-analytics/software) - [Ferramentas de Análise de Dados](https://www.getapp.pt/directory/1129/data-analysis/software) ## Alternativas 1. [Similarweb](https://www.getapp.pt/software/100382/similarweb-pro) — 4.6/5 (260 reviews) 2. [Semrush](https://www.getapp.pt/software/91634/semrush) — 4.6/5 (2317 reviews) 3. [Looker](https://www.getapp.pt/software/91545/looker) — 4.5/5 (282 reviews) 4. [Ahrefs](https://www.getapp.pt/software/102405/ahrefs) — 4.7/5 (583 reviews) 5. [Adobe Analytics](https://www.getapp.pt/software/114094/adobe-analytics) — 4.5/5 (237 reviews) ## Avaliações ### "Google Analytics is a great tool to monitor your marketing" — 5.0/5 > **Michelle** | *12 de maio de 2025* | Varejistas | Recommendation rating: 10.0/10 > > **Vantagens**: I like that it tracks various components of my web traffic. I like how detailed I can go into my reports. I also like the ease and options to get it kickstarted. > > **Desvantagens**: So far, I have had no complaints about the Analytics software. It does everything I need it to and has some features I'm not even aware of. > > Overall I have been very pleased with Analytics for my site traffic and reporting. I haven't used many other features but it has done everything I have needed and has been very easy to use and implement. ----- ### "Industry standard for traffic datacentricest standard for traffic data." — 5.0/5 > **Miles** | *21 de julho de 2025* | Suprimentos e equipamentos para empresas | Recommendation rating: 9.0/10 > > **Vantagens**: I like how its dependable. It’s really good for top level web metrics and plays nicely with our ad tools. Sampling is just way better in the app that in the dry browser. > > **Desvantagens**: It is not great for understanding user behavior within our product. You really have to put with with something more event-driven to really get a sense of it. > > This has helped us see which campaigns are bringing in quality leads and how users pass down the initial funnel. We mostly use it for acquisition intelligence. ----- ### "360 better than GA4" — 3.0/5 > **Sar** | *21 de dezembro de 2024* | Consultoria de gestão | Recommendation rating: 5.0/10 > > **Vantagens**: Pretty intuitive and easy to use good interface > > **Desvantagens**: Configuration could be too technical to get everything right > > Pretty good much better than google analytics 4 ----- ### "A Great Data Analytics Tool" — 5.0/5 > **David** | *15 de novembro de 2025* | Serviços e tecnologia da informação | Recommendation rating: 8.0/10 > > **Vantagens**: Google Analytics has still been able to deliver actionable data even as data restrictions have started to cap the amount of data we can receive. This tool remains critical for marketing and lead attribution. > > **Desvantagens**: The UI can be confusing and usually requires looking up ways to get the data that you are looking for. > > I use this tool regularly and it helps us analyze SEO and other marketing efforts across multiple clients. It also provides insights that we can use when developing new content strategies. ----- ### "Great analytics tool" — 5.0/5 > **James** | *19 de setembro de 2025* | Publicidade e marketing | Recommendation rating: 10.0/10 > > **Vantagens**: Very strong analytics platform to measure our sites performance and data analysis of the traffic driven > > **Desvantagens**: There are no real limitations or issues with GA, there is an expected delay in data actualisation and ease of use ----- Page: 1 / 325\ Seguinte: [Next page](https://www.getapp.pt/software/90997/google-analytics?page=2) ## Links - [View on GetApp](https://www.getapp.pt/software/90997/google-analytics) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data